Off The Deep End is a Pool Bar and Grill that I made up after being inspired by Pricilla Block’s song “Off the Deep End”. I created a fake brand and its branding to go along with it.
For this passion project, I created a mood board first. I was inspired to create a primary logo, secondary logos, and a brand mark. I also included some brand icons to pull it all together with a brand pattern. This pattern can be later used for packaging, social media, and even print designs such as business cards. Once I had the branding materials created, I brought it all together on a brand board for social media.
Like what you are seeing? Great, let’s work together!